Shiza Hassan is a haute couture label born out of Lahore in 2014 – specializing in Bridals, Formals and Luxury Pret. The coveted label showcased their bridal collection at PFDC L`Oreal Paris Bridal Week 2016 for the first time. Shiza Hassan is a LUMS graduate with a diploma in interior design from NCA. Shiza Hassan’s work is driven by her love for traditional crafts, intensive detailing, penchant for perfection in workmanship and willingness to explore new ideas. The brand is known for their signature prints and love for fusion wear and opulence as signature strength. She believes in spreading her wings and shares a robust vision in enhancing the label’s reputation and recognition.
Their current work draws inspiration from a myriad of cultures and art work around the world. Shiza Hassan trumps in the ‘design aesthetics, craftsmanship and beauty of an ensemble and this is what that makes each piece unique. There is extensive usage of traditional crafts worked into contemporary fashion forms with usage of zardozi, kaamdani, resham and 3D embellishments like crystals, chains, uncut stones, metallic and pearl pieces etc. She believes in the preservation and protection of folk lore, traditions and threads of our heritage. Their latest collection features signature love for glam, interplay of color and embellishment with a strong underlying theme.