ABOUT US
Shiza Hassan
Creative Head
Established in 2014, Shiza Hassan, an Haute Couture Label is known for its elegance, opulence, and dynamic fashion aesthetics.
Specialising in Bridal, Formals, and Luxury Pret, the brand is led by the eminent designer Shiza Hassan who is a LUMS graduate, holding a diploma in Interior design from NCA and a member of Wapda Tennis team.
The coveted label had been showcasing repeatedly in the most prestigious shows across the country with its bridal and luxury pret collections at Fashion Pakistan Week 2019, PFDC Sunsilk Fashion Week 2018, PFDC L’Oreal Paris Bridal week 2017, PFDC Sunsilk Fashion Week 2017, and PFDC L'Oreal Paris Bridal Week 2016.
Endeavoring to maintain quality standards, Shiza Hassan is known for the state of the art hand techniques that keep evolving with time and new trends while embracing traditional work such as zardozi, kaamdani, hand resham, dabka naqshi etc and incorporating varied embellishments like crystals, Swarovski, pearls and floral ornamentations. Amalgamating different crafts, the fashion connoisseur continues to bring diversity, luxury, and grace that are patently visible in each creation.
The brand has been increasingly diversifying by manufacturing and incorporating unstitched collections in summers and now in winters as well. Recently in 2020, Shiza Hassan has also introduced a sub-brand with the name ‘Kinaar' that constitutes lawn and festive collections yearly.
While believing in the preservation and protection of folklore, traditions, and threads of the cultural heritage, Shiza Hassan assures a constant evolution of avant-gardism and exceptionality in its métier.
Shiza Hassan keeps drawing inspiration from a myriad of cultures and artwork around the world along with her constantly evolving fashion sense that is evident in its every collection featuring the undying charm, exhibiting intricately crafted embroideries contrasted with deep, vivid, and rich colours and embellishments that are timeless and chic.